NICOLE McCAMMON
Art Direction + Design. Based in Los Angeles. Currently at Ways & Means (2019-). Select clients: Sonos, Hims & Hers, On Running, Netflix, Linktree, The Athletic.
For info regarding freelance availability or collaborations, email nicolejeanmccammon@gmail.com.
USC ARTS NOW [2024]
ART DIRECTION
TEAM
Agency, Ways & Means
CD, Matthew Miller
Art Director, Nicole McCammon
Agency Producer, Diana Frame
Editor, Sean Leonard
Motion Graphics, Andrew Steinitz
Sound Design/Mix, Glue Factory
Design/Branding/Web Development, Folder Studio
USC is home to cutting-edge medical and research facilities, nationally ranked athletic programs, prestigious academics, and world-renowned arts.
To introduce a bold new comprehensive arts initiative, we created a cohesive brand identity, a dynamic teaser film, and an engaging microsite that celebrated the diversity and vibrancy of USC’s diverse arts programs. The goal was to generate excitement and inspire donor support under the unified banner of USC Arts Now. The result was a successful launch that positioned USC Arts Now as a distinct cultural cornerstone of the university, supported by a flexible, future-ready brand system designed for long-term growth and evolution.
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